Alta Daily Utilizes Meta's SAM to Process 20 Million Fashion Images

Alta Daily has processed 20 million images using Meta's Segment Anything Model (SAM) since the app's launch in 2025. Joon Kim, Head of Engineering at Alta Daily, highlighted that the fashion industry presents one of the most complex image datasets due to the inconsistent nature of user-uploaded content, a claim supported by CEO Jenny Wang.

Wang stated that SAM 3 allows Alta Daily to create a clean, editorial-style interface, enhancing the user experience in digital styling. The app is designed to provide next-generation shopping and styling experiences, leveraging AI to streamline the process.

Notably, external segmentation APIs typically cost a few cents per image, making SAM a cost-effective solution for Alta Daily's operations. This follows Meta's ongoing efforts to integrate advanced AI capabilities across various applications, including its recent introduction of AI agents for WhatsApp business management.